What sets us apart?
We know how to market
complex products and services.
With a long-standing emphasis on industrial and technical clients,
Blair Marketing has developed specialized skills that set us apart
from conventional ad agencies and design shops. Skills such as:
- producing detailed technical manuals;
- accurately representing tables and diagrams;
- capably handling CAD files;
- creating in-depth, data-driven web sites;
- writing or editing technical copy;
- creating award-winning and technically accurate sales collateral
material.
Our diverse experience in a broad spectrum of industries (see
list below) has given us a keen understanding of the challenges
of marketing complex products and services. Consequently, you’ll
discover that we understand technical/engineering audiences, have
a clear appreciation of their priorities and expectations, and
possess a solid grasp of sales & distribution channels.
In short, we are uniquely equipped to help manufacturers of complex
products communicate clearly with sophisticated markets.
Among the industries we've served:
- Coils/Finned Heat Transfer Systems
- Commercial Building/HVAC Contractors
- Computer Services
- Container Manufacturing
- Furniture Manufacturing
- Gas Turbine Components
- Healthcare
- Industrial Instrumentation
- Industrial Prototyping & Design
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- Medical Products and Capital Equipment
- Nuclear Energy Services
- Pipeline Services
- Process Control
- Product Handling
- Public Transportation
- Wireless Communications Systems
- Wireless Test Equipment
|
View individual
samples from selected industries. |
Complex Products Sample Case Studies
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